To Whom It May Concern:

John Rodeman worked for Valley Radiologists during the past year as Director of Marketing and reported directly to me.  Unfortunately, he was released form employment on April 23, 2008 as part of a company-wide, Board mandated, reduction-in-force.

John led the marketing and sales team of three marketing reps in building the referral base for medical imaging studies throughout the Phoenix market.  He instituted the use of SalesForce.com for monitoring referral volumes and rep performance.  He also was instrumental in coordinating the development of our new website with the web vendor, the radiologists and our IT department.  We will definitely miss John's dedication and personality at Valley Radiologists.

If you have a place in your organization for John, I recommend that you hire him before someone else does.  You will be glad you did.

Sincerely, 

Bill Sanders